let's reconsider the way business is done.
Reconsidered is a boutique consultancy that helps organizations build impactful social responsibility strategies, communications and community – all with the goal of driving positive behavior change.
jessica marati radparvar
I am motivated by a passion for storytelling, a deep interest in conscious consumption and a strong belief in the power of business for good.
Over the years, I have come to believe that social impact communicators need to go beyond articulating the business case to change minds. We need to facilitate the “aha” moments that can change hearts and lead to real, lasting, sustainable change.
My background is in strategy development, program management, strategic communications, stakeholder engagement, impact measurement, reporting, digital media and marketing, with a particular focus on corporate social responsibility, environmental sustainability, human rights and artisan enterprise.
Over the past decade, I have approached the social impact space from a number of different perspectives — as a journalist, as an entrepreneur, as an academic, in-house at a Fortune 500 company and now as a consultant. I spent several years managing corporate responsibility communications and stakeholder engagement at PVH Corp. (an $8B apparel conglomerate with brands including Calvin Klein, Tommy Hilfiger and Speedo) and have worked on sustainability initiatives with EILEEN FISHER, West Elm, the NYU Stern Center for Business & Human Rights and the World Wildlife Fund. Previously, I founded a social enterprise selling artisan goods made in Cambodia; led Content and Community at Quirky, an open innovation platform for invention ideas; and worked as a freelance consultant and travel writer across 50+ countries. I have an undergraduate degree in History from Princeton University and received my M.B.A. from New York University’s Leonard N. Stern School of Business.
Things that bring me joy: those “aha” moments I was talking about earlier, wandering around new cities, beautiful textiles, practicing Farsi, cycling, new pens, New York pizza, getting crafty on PowerPoint (really!), ashtanga yoga, novels, laugh-out-loud conversations, the feeling of hope and possibility that comes from encountering a social innovation that just makes sense.
stay in touch!
Sign up for my bi-weekly email newsletter, which features thought-provoking content on corporate responsibility, sustainability and social impact.